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Printed materials – fixed designs and sizes, delivered ready-to-use

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Bin vinyl

Weatherproof vinyl
w 35cm x h 45cm

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Bin wrap

Weatherproof vinyl
Dimensions can be discussed

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One reason people give for not using bins for their gum is that they didn’t see them. This intervention makes sure the bins are visible and gives a timely prompt. It’s about being in the right place at the right time, pre-empting that somebody might want to dispose of their gum at that moment and making the bin the obvious place to do it.

33%

Reduction in littered gum

Trialled outside the entrances to Farringdon Station, London

How to execute this intervention

This is a versatile intervention with multiple possible circumstances where it could be used. It proved effective when trialled in a very busy environment where the bins would have often gone unnoticed. It suits transition moments particularly well, for example when a gum chewer might be about to go in or come out of somewhere.

Intervention Circumstances

Bus stop

Station - interior

Station - entrance

Shopping street

Retail outlet

Food & drink on the go

Car park

Use this campaign to tackle littering in your area

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