Thanks: deploying social norms

A lighter tone intervention that simply thanks people for doing the right thing and binning their gum.


Available formats

Bin vinyl

Weatherproof vinyl 50cm x 50cm

Street furniture stickers

Weatherproof vinyl 15cm x 15cm

How to execute this intervention

This intervention works well where a light (rather than official) tone is suitable. It proved effective when trialled in an area which is busy at certain times with multiple food on the go outlets and bars. Saying ‘thanks’ delivers an unspoken assumption that somebody has already done the right thing (without needing to tell them to do it).

Intervention Circumstances

Bus stop

Station entrance

Shopping street

Retail outlet entrance

Food drink on the go

Outdoor seating

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